UN Women
The Humanity Test

Humanity is failing 39,000 children every day who are forced into child marriages. We drew attention to this fact, by creating a reCAPTCHA that didn’t just test whether you were human, it tested your humanity. 73% of people failed the test.

 

The Humanity Test – Case Video.

Prove that you are not a robot.

 

 

 

 

 

 

Recognition:
Cannes Lions – Shortlist
Epica Awards – Gold
One Show – Merit
Creative Circle UK – Best Charity/Public Service Online Single (Bronze)

 

Executive Creative Director for J Walter Thompson London